This week, NADA was selected by the Academy of Interactive and Visual Arts as a Communicator Award winner. The Communicator Awards were founded nearly 30 years ago and recognize excellence, effectiveness, and innovation in all areas of communication across a variety of industries.
NADA was recognized for a video made in partnership with the Coalition for EV Choice and Competition, which is part of a series highlighting dealers’ commitment to bringing electric vehicles (EVs) to consumers nationwide. The video, featuring John Luciano, owner and general manager of Street Volkswagen in Amarillo, Texas, shares the dealership’s investment in amplifying the mass-market adoption of EVs. The Texas panhandle dealer has installed a home charger in his dealership to demonstrate the ease of home charging and has also hired an electrician to help EV customers to install their own chargers.
The Communicator Awards are judged by the Academy of Interactive and Visual Arts, a prestigious group of top-tier professionals from acclaimed media, communications, advertising, creative and marketing firms.
This is the second time NADA has been honored with this prestigious award, which is recognized and respected in the production community, both visual and audio. NADA’s first Communicator Award was received in May 2019 for the NADA Foundation Workforce Initiative campaign highlighting the career path of successful service technicians working in dealerships across the country.