Serving Commercial Truck Dealerships

Serving Commercial Truck Dealerships

American Truck Dealers (ATD), a division of NADA, is the recognized voice of commercial truck dealers, and your premier source for advocacy, industry relations and education.

About ATD

Mark Your Calendars!

ATD Show 2025

january 23-25
Hilton New Orleans Riverside

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Upcoming Webinar

Safety Programs: Reduce Accidents and Ensure Compliance (June 18)  

Sponsored and presented by KPA, in this webinar you will discover how to implement and sustain an effective safety program that reduces workplace accidents and saves your organization money.

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A commercial box truck drives on the highway at sunset

ATD NextGen

ATD NextGen helps prepare the dealers of tomorrow by giving them a forum to share ideas and seek ways to improve their business operations.

Its goal is to create a professional development network for the future leaders of ATD by promoting peer relationships, education, social networking and advocacy.

Join ATD NextGen to help build a successful future for our industry, our association and our communities.

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ATD Releases Performance Measurement 2024

ATD Performance Measurement 2024 provides medium- and heavy-duty truck dealers with relative comparative performance guides, including overall dealership performance and departmental information for sales, service, parts, and body shop.

The report, based on 2023 data, covers a variety of challenges faced by commercial truck dealers in the economic, social, and political environments, including:

The report covers 60 Critical Operating Variables (COVs), based on data from ATD 20 Group members and Academy students, for calendar years 2021 through 2023. The COVs are proven financial result measures–past, present and future–of economic performance for a medium- or heavy-duty commercial truck dealership.

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Our Mission


ATD, a division of NADA, is the recognized voice of commercial truck dealers and their premier source for advocacy, industry relations, and education.  ATD membership is integral to dealers' business.


To serve and represent the specific needs of franchised commercial truck dealer members through federal advocacy, industry relations, education and other services.


ATD members value integrity, participation, professionalism, advocacy and community.

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Step-up Your Career

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ATD offers premier educational opportunities, in-depth training, and first-class consulting to help you and your entire dealership succeed.

  • Explore over 500 pieces of educational content in our Resource Center
  • Register for seminars and other classes
  • Enroll in ATD Academy to become world-class leaders

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