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Announcing the NADA Show 2024 Education Lineup



Maryann Malesardi

Maryann Malesardi

Senior Manager, Event Marketing

NADA Show is the Auto Industry Event of the Year! And, each year, it offers a unique opportunity for dealers and managers to immerse themselves in the latest trends, innovations and strategies to help improve their performance and grow their business. 

A significant draw is undoubtedly the comprehensive education program provided. As we gear up for NADA Show 2024, February 1-4, in the vibrant city of Las Vegas, we are excited to unveil an exceptional education lineup designed to address the current issues and trends affecting all dealership departments. 

A Diverse Learning Experience
NADA Show 2024 caters to diverse learning preferences, from traditional lecture-style sessions to interactive, hands-on workshops. And, with more than 100 workshops and educational sessions, plus mini sessions in the Dealer Learning Lab and the EV Solutions Center, there’s something for everyone

Cutting-Edge Topics and Tracks
NADA Show education is designed to provide attendees with the latest strategies and insights into emerging trends. Some hot topics on the agenda include artificial intelligence (AI), EVs, and battery recycling
Attendees, chart your own course among the vast array of sessions, or follow one of six tracks tailored to your role and interests:

  1. Business Essentials and Innovations: Identify vital information impacting your dealership's operations and explore the latest innovations crucial to your organization's continued success.

  2. Fixed Operations: Improve the performance and profitability of your service and parts departments, including the collision center .

  3. Variable Operations: Optimize vehicle inventory management to boost new and pre-owned sales and gross profits, including insights into Finance & Insurance (F&I ).

  4. Marketing and Digital: Stay ahead of the curve with the latest marketing strategies and insights into maximizing your dealership's presence in the ever-evolving world of digital retailing.

  5. Human Capital: Discover proven strategies for hiring and retaining exceptional staff, enhancing dealership culture, and fostering diversity and inclusion.

  6. Leadership: Learn how to train and nurture teams that will propel your business to the next level of success.

Engage in Peer-to-Peer Learning
A standout feature of NADA Show is the Exchange. These peer-to-peer discussions are exclusively for dealers and managers, and are designed to brainstorm solutions to the most significant challenges faced in dealerships. Topics for these sessions have been carefully selected based on input from early bird registrants. 

New in 2024, we'll frame some of these discussions around communities. You're invited to share your success stories, challenges faced and lessons learned within the community with which you identify —women dealers, NextGen dealers, minority dealers, small dealerships and large dealerships.

Check Out the New Spotlight Series
Gain insights from high-profile industry speakers and panels, NADA Show 2024 introduces the Spotlight Series. This expanded series offers a platform to explore a wide range of pertinent issues and strategies essential for dealership success. The Spotlight Series covers topics such as reimagining the customer journey, thriving in a family auto group, building your brand, and sharing the best ideas from 20 Group discussions.

Enjoy Two Super Sessions
NADA Show 2024 boasts not one but two Super Sessions that bookend the event. These high-impact sessions dissect crucial topics and trends in the industry. The first, "Unleashing the Combined Power of AI and Human Capital," explores real-life case studies of AI usage in dealerships, focusing on increased efficiency while ensuring compliance. And make sure to stay for our final session, "The Ultimate Tune-Up for Fixed Operations," which focuses on turbocharging parts and service departments, testing fixed ops skills, and even offers attendees a chance to compete for free NADA course tuition. (This session will not be recorded; be sure to attend in person!)

Register Today!
With such an extensive and diverse program, NADA Show 2024 promises to be a must-attend event for automotive industry professionals. To access the complete education lineup — and sign up — visit

Join us in Las Vegas, February 1-4, for a unique opportunity to learn, grow and thrive in the ever-evolving world of automotive retail. Discover profit-generating ideas, develop dealership teams, and network with industry contacts, both old and new. 

Don't miss out on this exceptional educational experience!

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