PROFESSIONAL SERIES
❝ Worth every penny and time away from the store. I learned a lot about myself and my team, and it has me thinking about the ways to improve. ❞
Brooke, Executive Manager
5 years automotive experience
FORMAT OPTIONS
⯈ IN-PERSON
Two days of department-focused training and two additional days of leadership training, all in the classroom.
⯈ LIVE ONLINE
Four 3-hour sessions of department-focused training over two weeks, followed by four 3-hour sessions of leadership training, also over two weeks.
⯈ SELF-PACED MODULES
Online HR and DMS training included with both format options.
WHO SHOULD ATTEND
Professional Series is designed for new or aspiring department managers without previous professional automotive training. Ideal candidates are new to a leadership position within a dealership department, aspire to become a department manager or have accelerated growth opportunities.
HOW IT WORKS
Each Professional Series Certification includes four instructional modules that may be taken in any order over the course of 12 months.
PROGRAM FEE
$2,995
CURRICULUM
EACH CERTIFICATION REQUIRES COMPLETING YOUR CHOICE FROM MODULE 1, PLUS EACH OF MODULES 2, 3 AND 4
MODULE ❶
CHOOSE ONE ...
OFFICE MANAGEMENT
Protect your dealership assets by producing accurate and timely data.
(For new office managers)
OFFICE MANAGEMENT II
Boost dealership performance by expanding your skill set.
(For experienced office managers)
PARTS MANAGEMENT
Unlock frozen capital and stock the correct mix of parts to increase first-time fill rate.
SALES MANAGEMENT
Increase your bottom line by enhancing your variable operations processes and practices.
SERVICE MANAGEMENT
Improve technician proficiency and customer retention for increased departmental profitability.
... AND COMPLETE MODULES 2, 3 AND 4
MODULE ❷
LEADERSHIP FOUNDATIONS
Instructor-led: in-person or live online.
MODULE ❸
HUMAN RESOURCES FOUNDATION
Self-paced online.
MODULE ❹
DMS APPLICATIONS
Provider-specific: self-paced online.
TESTIMONIALS
Georgia’s [the instructor’s] attitude was great. Very knowledgeable and energetic.
I really liked Georgia’s [the instructor’s] style of teaching. She was extremely knowledgeable and helpful. She had great stories that helped to understand the information. I would love to continue coming to this class and looking forward to the leadership class with her! Thank you!
I am new to the auto industry so was intrigued by it all!
Convince Your Manager
Do you need help attending Professional Series? Download this template letter, edit it and share it with your manager.
Contact
Professional Series Resources
Professional Series FAQs
- Who should attend?
Today’s department managers looking to sharpen their skills and tomorrow’s managers looking to prepare.
- What is the cost?
The cost for the entire program is $2,995.
- Are there any pre-requisites?
There are no prior certifications or training necessary. There is very modest prep work before you attend day one.
- Do I need a base level of education to qualify?
No. Show up with a pen, paper and a positive attitude ready to learn.
- What happens after I register?
Ahead of your scheduled sessions you will receive instructions on how to log into nada.org along with information about your upcoming sessions. Session info can include pre-work instructions (if applicable) plus location information (in-person sessions) or Zoom link and tech requirements (Live Online sessions).
- What happens if I haven’t received any emails from NADA regarding details about my upcoming session?
Many dealerships have firewalls that prevent our emails from going through. Please check with IT to allow @nada.org emails to pass through the firewalls. If you continue to have issues, please contact customer service at 800.557.6232
- How do I pay?
When a student registers online for a professional series class, full payment is due at time of registration via credit card (Amex, visa, Mastercard, discover) or ACH.
- Do you have any hotel recommendations at training locations?
- How long is the training?
The course is designed to be completed with 12 months.
- In-Person: Two days of department-focused training and two separate days of leadership training in the classroom. The Human Resources and DMS Foundations courses are both online and self-paced.
- Live Online: Four days, three hours a day, over two weeks of department-focused training and four separate days, three hours a day, over two weeks of leadership training. The Human Resources and DMS Foundations courses are both online and self-paced.
- Do I need a camera on my device?
Yes, for the live online sessions appropriate technology is required such as computer with camera and microphone. If you do not have access, please contact the instructor prior to the first session.
- Are my Leadership and Core Sessions at the same time?
You will need to select separate dates for both leadership and core department at the time of registration. The HR and DMS online modules are automatically added when you complete your registration. As a reminder each Professional Series Certification includes four instruction modules:
- Core course: Office, Parts, Service or Sales (In-person or Live Online)
- Leadership (In-person or Live Online)
- Human Resources Foundation (Online self-directed)
- DMS Foundation (Online self-directed)