Preparing for the "Cookieless" Future
Thursday, January 26, 1:00 - 2:00 PM
Presenters: Alex Holt, Ashley Griswold
Alex Holt is the general manager of Fuel IMV, focusing on bringing the power of pure first-party data to the automotive industry. He speaks both domestically and internationally on data strategy, modeling and privacy. During his tenure at Cars.com, Alex has held positions in data strategy, marketing strategy and advanced analytics. Before joining Cars.com, Alex spent his career at several agencies working with clients like Stellantis, Goodyear and Boeing.
Ashley Griswold is the director of sales for FUEL at Cars.com. She draws upon more than 12 years of automotive sales and leadership experience to oversee the growth efforts of all FUEL Media Network solutions. She began her career with a Gannett newspaper, then worked at a Belo TV station before joining Cars.com in 2015. Since then she has sold Cars.com solutions directly to local dealerships and was a regional sales team manager before taking on the sales leadership of FUEL: In Market Video in 2020.