Advertise With Us

Digital Advertising
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Interested in marketing your product or service to franchised new-car and -truck dealers? NADA provides many cost-efficient ways companies can reach this dynamic market:


Advertise with NADA to reach the most influential group of dealer decision-makers — the dealer-members of NADA. Reach your target market and make your ad dollars go farther by advertising with the nation's No.1 trade association for new-car and -truck dealers. A variety of advertising opportunities are available. For details, check out the sales kits on this page or email us.


Sponsorships & Advertising
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Exhibit at the annual NADA Show , the automotive industry event of the year, and market your products and services to the nation's new-car and -truck dealers. The four-day show includes:

  • General sessions, workshops, dealer franchise meetings, and exhibits.
  • More than 20,000 dealers, dealership managers, manufacturers and related-industry representatives come together under one roof; and
  • More than 500 companies exhibit at the expo, which spans more than 300,000 square feet. 

For information, contact Connie Mikels, director of expositions, 703.448.5861, fax 703.749.4733,


Exhibitors at the annual NADA Show can purchase a host of high-profile sponsorship and advertising opportunities, which can be combined - often at a discount - to give exhibitors maximum exposure at the show. These opportunities target various high-traffic venues and media platforms.

For more information, contact us at

Join State and Metro Dealer Associations
NADA encourages advertisers and vendors to develop "face-to-face" relationships with dealers, which is why NADA does not have a membership category for product/service vendors. Note that many state and metro associations do offer associate memberships. A list of these local associations is available here.

Mailing Lists
NADA does not rent nor sell its mailing lists in part or whole. Please contact a list broker of your choice as many commercial sources provide similar information.