Skip to main content

Empowering Change: NADA Women Driving Auto Retail Event 2024



Maryann Malesardi

Maryann Malesardi

Senior Manager, Event Marketing
Women Driving Auto Retail WDAR at NADA Show 2024 w/schedule

More women are working in dealerships than ever before but that doesn’t mean our work on gender diversity should stop. And the NADA Women Driving Auto Retail event at NADA Show is at the forefront of this initiative. Taking place Thursday, February 1 — and now an all-day program thanks largely to sponsors Ally, CarGurus/CarOffer, Epsilon Automotive, Group 1 Automotive, RouteOne and Solera — this event is a powerhouse of inspiration, education and networking opportunities, designed to explore and promote gender diversity in the auto retail sector. All leaders in dealerships, including men, who can be allies in making change are invited to join us.

Event Schedule and Location
The event kicks off at the prestigious Wynn Las Vegas. Here, attendees will be motivated by dynamic speakers, Dr. Amy Cuddy and Shelley Zalis, and participate in a networking session with fellow leaders working in auto retail. The morning concludes with a lunch that provides a perfect opportunity for informal discussions and relationship-building.

In the afternoon, the action moves to the Las Vegas Convention Center, where select NADA Show 2024 workshops and the Women in AI Super Session provide attendees with valuable insights and skills to thrive in the industry.

View the full schedule.

The event features two distinguished speakers, each bringing a unique perspective on gender diversity and empowerment.

  • Unlocking Your Social Bravery and Using It for Good in the Workplace
    Dr. Amy Cuddy, a social psychologist and New York Times bestselling author, will share evidence-based tools for women to excel in the workplace. Drawing on her extensive research, personal journey, and compelling stories, Cuddy will provide insights into improving workplace culture.

  • Be a Change Agent — What You Can Do to Advance Gender Equality Now
    Known as the “Chief Troublemaker,” Shelley Zalis, Founder and CEO of The Female Quotient, will offer actionable steps to break down barriers for women in the automotive retail industry. Zalis emphasizes that fostering workplace equality is not solely a female issue; it requires the engagement of the entire industry.

Super Session
In today's fast-paced, technological world, the fusion of AI and information saturation is rewriting the rules for businesses across the spectrum. We're in the midst of a revolution where traditional methods collide with cutting-edge technologies. Amidst this change, the challenge of nurturing and retaining top talent takes center stage. Unleashing the Combined Power of AI and Human Capital

Workshops and Exchange
Attendees are invited to choose among these Women Driving Auto Retail-focused workshops:

  1. Data-Driven Leadership: Gaining a Competitive Edge and Driving Growth

  2. Narrowing The Gender Gap: How to Recruit and Retain Women Technicians

  3. Change Doesn't Have to Feel Like a Four-Letter Word 

  4. A United Dealership is a Profitable Dealership

  5. How to Build an Employee Resource Group 101

  6. Proven Tactics and Tips from a Top Sales Performer

  7. NADA Exchange: Community Exchange: Women Dealers

  8. The Science Behind Influence 

Networking and Happy Hour
A major highlight of the event is the structured and informal networking opportunities. Attendees can connect with like-minded professionals, fostering relationships that can lead to collaboration and support throughout their careers. The event concludes on a high note with a happy hour on the Terrace rooftop at the Las Vegas Convention Center, offering a scenic backdrop for continued networking and celebration.

Opportunity to Win Scholarships
In an exciting development, attendees have the chance to win one of three scholarships to NADA’s Professional Series, valued at $2,995 each. These awards must be redeemed by a female employee in a dealership in 2024, providing a tangible opportunity for professional development. The scholarship can be utilized for a class held in either 2024 or 2025, offering flexibility to accommodate individual schedules.

Why It Matters
The NADA Women Driving Auto Retail event is a crucial step toward creating a more inclusive and diverse automotive industry. With inspiring speakers, valuable networking opportunities and the chance to win scholarships, this event is a must-attend for anyone passionate about advancing gender equality in auto retail. Don't miss the chance to be part of this transformative experience.

Ticket Information
The event is priced at $150 for dealers and managers, and $200 for exhibitors. Secure your spot early, as this event sells out quickly. Register for NADA Show 2024 or ATD Show 2024 and get your ticket now!

Please note this is an optional ticketed event and is NOT INCLUDED with your Show registration. If already registered for Show, add this optional ticketed event today. 

Cookie Icon Update Cookie Preferences