Schedule At-a-Glance
Get a quick overview of key events happening Wednesday through Friday.
- Wednesday, February 17
8am-6pm Registration Open 9-11am Emerging Leaders Networking Breakfast and Seminar (optional ticketed event) 12:30-2pm ATD Make Meetings: International, Peterbilt and Hino 2:15-3pm Concurrent Workshops 3-7pm The Hub Open 4-5pm Opening General Session 5-6:30pm ATD Welcome Reception 7-10pm NADA Show Welcome Reception (optional ticketed event) - Thursday, February 18
7:30am-5pm Registration Open 8-9:30am ATD Make Meetings: Daimler/Freightliner Western Star 9-9:45am ATD Exchange 9am-2pm The Hub Open 10-11am General Session 12:30-2pm ATD Make Meetings: Ford Pro, Kenworth and Volvo 2:15-3pm Concurrent Workshops 3-6pm The Hub Open 4-5pm General Session 5-6pm Networking Reception 6:30-8:30pm Emerging Leaders Reception (by invitation only) - Friday, February 19
7:30am-4:15pm Registration Open 8-9:30am ATD Make Meeting: Isuzu 9-9:45am ATD Exchange 9am-4pm The Hub Open 10-11:15am General Session and the Truck Dealer of the Year Award Presentation 12:30-2pm ATD Make Meeting: Mack 2:30-3:15pm Concurrent Workshops 3:30-4:15pm Concurrent Workshops 4:15pm ATD Show 2027 Closes (ATD attendees have access to NADA Show 2027) 4:30-5:30pm Truck Dealer of the Year Reception (by invitation only)
Times and dates are subject to change. Please check back for updates. Additional information will be added as it becomes available.
- All ATD activities will take place at the Hyatt Regency Orlando unless otherwise indicated.
- ATD Show 2027 attendees have access to NADA Show 2027 activities, February 17-20.
- All NADA activities will take place at the Orange County Convention Center unless otherwise indicated.
