Serving Commercial Truck Dealerships

Serving Commercial Truck Dealerships

American Truck Dealers (ATD), a division of NADA, is the recognized voice of commercial truck dealers, and your premier source for advocacy, industry relations and education.

About ATD

ATD Show 2024

ATD Show 2024

General Session Highlights

  • Lonnie Mayne, CEO of Red Shoes Living, Inc.

  • Charlie Cook, Founder of the Cook Political Report

  • Future of Electrification for the Truck Market

  • Washington Policy Panel Discussion


Las Vegas | February 1-3
PLUS, NADA welcome Reception: "A Night Under the Sphere"
Featuring Postcard from Earth


Learn more

ATD Releases Performance Measurement 2023

ATD Performance Measurement 2023 provides medium- and heavy-duty truck dealers with relative comparative performance guides, including overall dealership performance and departmental information for sales, service, parts, and body shop.

The report, based on 2022 data, covers a variety of challenges faced by commercial truck dealers, including:

  • Truck chassis and body production issues and delays, and their impact on factory allocations.

  • Used-truck value depreciation.

  • Parts shortages and supply-chain issues that caused repair delays for customers.

  • Limited human resource availability.

  • Growing government regulation.

Learn more

Our Mission


ATD, a division of NADA, is the recognized voice of commercial truck dealers and their premier source for advocacy, industry relations, and education.  ATD membership is integral to dealers' business.


To serve and represent the specific needs of franchised commercial truck dealer members through federal advocacy, industry relations, education and other services.


ATD members value integrity, participation, professionalism, advocacy and community.

Learn more

Step-up Your Career

Get Started

ATD offers premier educational opportunities, in-depth training, and first-class consulting to help you and your entire dealership succeed.

  • Explore over 500 pieces of educational content in our Resource Center
  • Register for seminars and other classes
  • Enroll in ATD Academy to become world-class leaders

Your Voice in