Big ideas. Powerful stories. Leaders who know what it takes to succeed.
The NADA Show 2027 Main Stage lineup is complete, bringing three dynamic voices to Orlando to challenge your thinking, strengthen your leadership and inspire what comes next.
Thursday, Feb. 18
Ryan Estis, Sales & Leadership Expert and Best-Selling Author
How do you stand out when customers have more choices than ever? Explore how putting customers at the center of your growth strategy can build trust, strengthen teams and create exceptional experiences that earn customers for life.
Friday, Feb. 19
Patrick Lencioni, Founder of The Table Group & Bestselling Author on Teamwork and Organizational Health
What if people spent more time doing the work that energizes them? Lencioni brings practical insights into building stronger teams and healthier organizations. Discover how understanding your team’s natural strengths can improve collaboration, reduce burnout and help people perform at their best.
Saturday, Feb. 20
Magic Johnson, Legendary Athlete, Entrepreneur & Activist
He became a legend on the basketball court — then built an extraordinary career beyond it. Magic Johnson takes the Main Stage to share lessons from his journey as an athlete, entrepreneur and business leader, offering an unforgettable perspective on leadership, opportunity and success.
Different backgrounds. Different perspectives. Ideas that translate to your business.
From creating customers for life and building high-performing teams to leading with vision and resilience, this year’s Main Stage brings lessons you can put to work long after you leave Orlando. You’ll hear fresh perspectives on the challenges facing leaders today — and come away with new ways to think about your customers, your people and the future of your dealership.
And the Main Stage experience goes beyond our featured speakers. Hear exclusive updates from NADA leadership, gain insights from industry thought leaders and celebrate the presentation of the 2027 TIME Dealer of the Year.
Bold voices. Big ideas. One Main Stage you won’t want to miss.
Join us in Orlando, Feb. 17-20, for NADA Show 2027 and experience the Auto Industry Event of the Year.
Register today to secure your spot — and lock in our lowest available rate.
