The Exchange

Brainstorm and problem-solve during peer-to-peer roundtable discussions exclusively for and among auto dealers and managers! Share your success stories, challenges faced and lessons learned. 

The Exchange sessions focus on hot topics, and are facilitated by NADA subject matter experts. 

Topics selected for NADA Show 2026:

• Business Essentials
  • Building Lifetime Loyalty Beyond the Sale
  • Managing Controllable Expenses in All Departments
• Communities — discuss pressing issues with fellow community members, among:
  • Large dealerships
  • Minority dealers
  • NextGen dealers
  • Small dealerships
  • Workforce development
• Marketing & Digital
  • Unifying the In-store and Online Customer Experience
  • Using AI Effectively in the Dealership
• Fixed Operations
  • Expanding Service Offerings
• Human Capital
  • Keeping (Not Attracting) Techs
• Variable Operations
  • Reducing Your Time to Line (Pre-Owned)
  • Sourcing Preowned Inventory in Creative Ways