The NADA Expo is the auto industry's premier marketplace of products and technologies specifically targeted to franchised new-car dealerships. Your face-to-face engagement with current customers and potential customers will help create a more personal connection, build trust and credibility, and establish a stronger relationship.  Here are the top reasons to exhibit, ranked by our exhibit partners:

• Meet and connect with prospective customers
• Strengthen or establish your brand
• Build your bond with existing customers
• Get direct access to thousands of top-level Dealer Execs and Industry Leaders
• Speak directly to your target market
• Learn about new industry developments
• Engage in B2B connections
• See what competitors are doing
• Close deals at the show

• More than 500 companies occupy 700,000 square feet of exhibit space
• Over 10,000 dealerships are represented at the show
• More than 70% of the Top 150 Dealerships attend
• 55% of Dealers bring up to five Managers to shop the Expo and compare products
• 67% of Attendees visit 20 or more booths during the 3-day event
• 70% of Attendees plan to make purchases in the coming year
• Dealership Demographics –
  • 63% single dealerships
  • 35% chain dealerships
  • 2% publicly owned dealerships

NADA brings the auto industry decision makers to you. The demographic breakdown of 5,914 dealer/manager customer prospects include:

• 42% Dealer Principals
• 57% Managers
  • General Manager – 52%
  • Marketing Manager – 22%
  • New Vehicle Manager – 7%
  • Internet Manager – 7%
  • Service Manager – 6%
  • Pre-owned Manager – 4%
  • Parts Manager – 2%

Also attending are:

• 3,459 Allied Industry Reps
• 1,096 Internationals