Exhibitor Badges & Housing
Your Orlando Experience Starts Here
From reserving your hotel to registering your booth staff, everything is managed through the Official NADA Registration & Housing Program— your one-stop destination for planning a successful NADA Show experience.
Orlando offers one of our best hotel experiences yet. Official NADA hotels are located throughout the Orlando area, with many just minutes from the convention center and other conveniently situated near popular restaurants, shopping, and entertainment. No matter where you stay, you'll enjoy easy access to both the NADA Show and everything Orlando has to offer.
Before getting starting, please review the important information and guidelines below.
Getting Started
- Browse the official NADA hotel options and interactive hotel map.
- Register your exhibit booth personnel.
- Reserve up to nine hotel rooms online or submit a room block request for larger groups.
- Manage your registration and housing anytime from one convenient location.
A Few Things to Know
- Maritz is the only Official Provider for the NADA Show.
- Registration and hotel reservations are managed together through this secure site.
- If you exhibit space is canceled, all associated hotel reservations and exhibitor badges will automatically be canceled.
🚨 Stay Alert: Protect Your Hotel Reservations
Unfortunately, unauthorized companies may contact exhibitors by phone or email claiming to offer hotel reservations or travel services for the NADA Show.
Remember: Maritz is the only Official Housing Provider for the NADA Show and can only be accessed through the Exhibitor Resource Center.
If you receive an unsolicited offer for hotel rooms, discounted rates, or other travel services, please ignore it. These companies are not affiliated with or endorsed by NADA, even if they suggest otherwise.
Not sure if communication is legitimate? Contact the NADA Expo Team before responding. We're happy to help verify it.
Important Dates
December 8, 2026 by 5 PM ET - Deadline for submitting rooming list and names for room blocks exhibit personnel to NADA Registration & Housing. Any rooms not used in your block by this date will be subject to release.
December 21, 2026 by 5 PM ET - Last day to cancel paid exhibitor badges or Exhibitor w/Education Badges to receive a refund. A $75 cancellation fee applies per cancellation. Cancellations received after this date will not be refunded.
February 3, 2027, by 5 PM ET - Final Deadline for Housing Changes (Note: Some hotels may have earlier deadlines )
February 9, 2027 - Contact hotel(s) directly for any reservation needs.
Registration Information
- Register all employees of your company who will be in Orlando to work in your company's booth. Exhibitor badges permits entrance/admission to the Expo Hall, Main Stage, and the Lifestyle Center (Saturday only). It does NOT include admission to
Education Sessions. For other badge options, see below. - Each exhibiting company will be allotted four (4) complimentary badges for every 100 square feet of space confirmed, up to a maximum of sixty (60) badges per booth. Additional exhibitor badges or Exhibitor w/Education badges, for those wishing to attend NADA Education Sessions, may be purchased based on the rates outlined below.
| Registration Category | Early Bird (Through Oct. 2, 2026) | Advance Rate Oct. 3, 2026 - Dec. 11, 2026) | Regular Rate (Dec. 12, 2026 - Feb. 16, 2027) | Onsite Rate (Feb. 17-20 2027) |
| NADA Exhibitor (Additional badges) | $759 | $859 | $959 | $1,059 |
| NADA Exhibitor w/Education | $979 | $1,079 | $1,179 | $1,279 |
- All badges will be picked up by the individual booth personnel unless your badge allotment is 20+ badges and you select bulk badge pick-up during the registration process. Exhibitors with allotments of 32 or more badges will have the option to make appointments for badge pick-up.
Individual Reservations (9 or less hotel rooms)
- You may book nine (9) or fewer rooms by indicating this the first time you log into the site and verify the contact information. If you require more than nine rooms, please see below for room blocks of 10 or more rooms. Confirmed Exhibitors can access Exhibitor Registration & Housing through the Exhibitor Resource Center. A credit card guarantee will be required at the time each reservation is made. One night’s room and tax per reservation may be charged on or after January 20, 2027.
- HOUSING DEADLINE: The official housing deadline is 5PM ET, February 3, 2027. Between February 3-8, 2027, changes cannot be made to your reservations(s) with Maritz or the hotel while reservations are being processed. Beginning February 9, 2027, you will need to contact the hotel directly to change and/or cancel your reservation. (Note: Some hotels have earlier deadlines.)
- CANCELLATIONS: All cancellations must be submitted in writing via email to nadaexh@maritz.com. Your reservation is guaranteed against the credit card given when making your reservation. The hotel(s) will receive reservation information on or after February 3, 2027. Once your card is charged, the advanced deposit of one night’s room & tax will be credited to your folio upon arrival. Cancellations made WITHIN the time period specified in your hotels individual cancellation policy will result in FORFEITURE of your entire deposit and loss of your reservation. Failure to check in on your scheduled day of arrival or cancel your hotel reservation at least 72 hours to 14 days (varies depending on the hotel) prior to your arrival will result in a one night's room and tax penalty.
Room Blocks (10 or more rooms)
- ROOM BLOCK: You will be able to access Exhibitor Registration & Housing to request a block of rooms. Please select "10 or more rooms" the first time you log into the site and verify the contact information. Follow the instructions and submit your block.
- HOTEL ASSIGNMENTS: Based on the following criteria. Note: Depending on room availability, exhibitor personnel may be assigned to more than one hotel.
- Prior years of participation in the NADA Expo
- The date your booth was assigned
- The date your request was received
- Hotel availability at the time hotel rooms are being assigned
- It is possible that some of your hotel choices will be sold out by the time your booth is assigned. It is important that you select multiple hotels. NADA cannot guarantee that you will be placed in your first choice hotel, no matter when your Housing Request is received. If your first choice hotel is sold out, we will try to place you in one of your alternate choices, based on availability. If all of your hotel choices are sold out, NADA Registration & Housing will contact you to discuss hotel options prior to assigning your reservations.
- ROOM BLOCK CONFIRMATION AND GUARANTEE: All blocks require a credit card guarantee to complete the block request process. Once you receive notification of your assigned block you will need to review, accept, and guarantee your block with a credit card within 14 days, or your block will be released.
- METHOD OF PAYMENT: You must select a method of payment by either selecting to have each reservation charged to a credit card or setting up a master account. If you do not have a master account set-up, you will need to have a credit card listed for each reservation so that a deposit may be collected by the hotel in February 2027.
- REGISTRATIONS AND ROOMING LIST MUST COME THROUGH YOU: As the official contact, you are responsible for entering the registrations and rooming list through the exhibitor registration & housing website. Reminder: We offer a convenient feature on the booking website that allows you to upload your rooming list via an Excel file.
- LIST DEADLINE: You will be able to manage your housing block and complete your registrations online. Names must be entered by the deadline of December 8, 2026, by 5:00 PM ET. Any rooms not used by December 8, 2026, in your block will automatically be released into general inventory for resale.
- HOUSING DEADLINE: The official housing deadline is 5:00 PM ET, February 3, 2027. Between February 3 - 8, 2027, changes cannot be made to your reservation(s) with Maritz or the hotel while reservations are being processed. Beginning February 9, 2027, you will need to contact the hotel directly to change and/or cancel your reservation. (Note: Some hotels have earlier deadlines.)
- CANCELLATION PENALTY: Cancellations must come in writing by emailing nadaexh@maritz.com. A credit card is required to guarantee each hotel reservation. Cancellations can be made without penalty up to 5:00 PM ET on December 8, 2026. After this date, a one (1) night room & tax cancellation penalty will be assessed for each canceled reservation.
The hotel will charge a one night's room and tax deposit to your card on or after January 20, 2027. The deposit is non-refundable if a reservation is cancelled or failure to check in on your scheduled day of arrival. Be sure to verify check out dates at check in as an early check out fee of one night room and tax will result in an early departure fee.
Contact Information
If you need assistance, contact NADA Exhibitor Registration & Housing directly at nadaexh@maritz.com or 864.342.6257.
If you require a suite, please send your request to nadaexh@maritz.com. NADA Exhibitor Registration & Housing will follow up with you to verify the details of your suite needs.
