Maximize Millennial & Gen Z Success

Track: Leadership

Saturday, March 12, 2022 9:00 AM - Tuesday, June 14, 2022 10:00 AM



Presenters: Jared Hamilton

Take a deep dive into career pathing and scorecards, processes that have the largest impact on coaching the millennial and Gen Z workforce. Examine how these processes work, how to customize them for your store, how to install them, and about the metrics and milestones to ensure your dealership is on the right track. Get an outline for monthly coaching sessions and receive installation tips.


Jared Hamilton

Jared Hamilton

Jared Hamilton is third-generation dealer and the founder and CEO of DrivingSales, a tech company that helps dealers manage their most important asset: their employees. He has led some of the industry's most influential research studies on consumer behavior and optimizing dealerships' strategy in the digital age. Hamilton and his team have worked with thousands of dealerships across the globe to execute progressive strategies in the changing dealership landscape.