Convention Center Sponsorship Opportunities


NADA Show offers exhibitors a host of high-profile sponsorship and advertising opportunities. 

Many of these items can be combined—often at a discount—to give exhibitors maximum exposure at the show.  All opportunities target various high-traffic venues and media platforms.  Let us customize a NADA Show sponsorship package in-line with your marketing budget.  Offerings include:

  • Convention Center: Banner, Column Wraps, Escalator Runners/Wall Clings, Hand Sanitizers, LED Walls, NADA Live Stage, Power Lounges, Rotating Kiosk Signage, Window Clings

  • Print: NADA Show Magazine, NADA Show Program Directory

  • Digital: NADA Show mobile app, NADA Show E-blasts, NADA Show E-newsletters, and Digital Retargeting Ads

  • Video: Daily Programming, Daily Programming Commercials

  • Transportation: Shuttle Bus Wraps, Shuttle Bus Headrest Covers, Shuttle Bus Route Signage

  • Expo Floor: Wi-Fi, Relax Pavilion

  • Hotels: Key Cards, Room Door Hangers, Room Drops (per NADA approval; usage fee)

  • Women Driving Auto Retail 2023

For more details and to purchase a sponsorship or advertising opportunity, click here.

Check out our current sponsors for NADA Show 2023.

Roundup at Gilley's

NADA Show 2023 Welcome Reception
Thursday, January 26, 2023

NADA Show 2023 in Dallas promises an opening act that will be every bit as dynamic and exciting as the wildly popular Welcome Kickoff event held at Allegiant Stadium for NADA Show 2022 in Las Vegas earlier this year. Along with expansive indoor and outdoor venues, gourmet food, top-shelf bar and a live, enthusiastic performance by Grammy Award-winning country music star Brad Paisley, this lively Welcome Reception features numerous high-profile sponsorship opportunities, as well as targeted branding options.  For more details, click here.

Contact Michele Schaner at with any questions.

Please note: You must be a confirmed 2023 NADA Exhibitor to purchase show sponsorships.

Future NADA Shows

  • 2024 – Las Vegas, February 1-4 (Thursday-Sunday)
  • 2025 – New Orleans, January 23-26 (Thursday-Sunday)