Students recognize that new-vehicle profitability is directly related to asset management—our employees, our customers, and our inventory. Students learn how processes in customer interaction and retention, F&I, leasing, and compensation plans affect profitability.
Agenda
- Determining true profitability
- Identifying F&I opportunities
- Assessing compensation and benefits
- Recruiting and developing employees
- Valuing and leveraging the owner base
- Creating telephone strategies
- Developing a measurable business plan
- Legislative Affairs briefing