Information Technology

STAR and
for Dealers
All facets of today’s dealership operations need technology. A broad range of products and services are available, but the dealership management system (DMS) is a critical component of a dealer's technology solution. To aid dealers in evaluating the many DMS products and services on the market, a NADA checklist is available, as well as STAR guidelines for dealership technology.

"A Dealer Checklist for IT and DMS Dealer Operations" is a reference document to assist dealership management in evaluating their current IT infrastructure and assess future system needs and requirements. This document is available from NADA University.

The Dealership Infrastructure Guidelines (DIG) is a STAR publication to assist dealers with enhancing and managing their IT infrastructure.
NADA Member IT Purchasing Program To help dealers and their employees purchase a wide-range of computers and computer accessories NADA has arranged discount programs for members (log-in required.) Please visit the NADA Member IT Purchasing Program page.
VIM Vendors   Many dealers have increased showroom traffic and improved their inventory turns with vehicle inventory management programs.  Here’s a Summary of some vendors’ product offerings.

  eContracting can provide dealers with the opportunity to improve the vehicle finance process from the customer’s perspective while increasing the efficiency of the related dealership activities. To learn more about eContracting options and questions dealers should ask a vendor on the subject (eContracting) click here.
CRM Vendors Customer Relationship Management (CRM) vendors provide computer applications to assist dealers with managing information describing their customers' needs, level of satisfaction, and vehicle preferences.  Here are links to several CRM guides that highlight the functionality available in many vendors' products.
Online Reputation Management Vendors Online Dealers can use a Reputation Management product to identify and address unhappy customers and unfavorable comments on the Internet about their dealership or an employee. Here's a Summary of some vendors' product offerings.
DDM Vendors Dealership Document Management (DDM) systems help dealers manage sales and service documents by storing them in computer systems rather than file cabinets.  Here is a link to several DDM vendors highlighting the functionality of their products and services.
DSP Vendors Survey Research from the National Automobile Dealers Association (NADA) Information Technology Committee on Dealer System Provider (DSP) vendors. DSP vendors develop and support dealership computer systems that assist dealers in managing their operations.
DSP Vendors
Dealer Systems Providers (DSP) have computer systems to assist dealers in managing their daily operations.
IT Tips IT Tips for dealers on topics such as hardware, email, voice and data communications, maintenance and support, and dealer system providers.
IT Publications NADA's IT Publications provide dealers training and reference data to assist them in making effective use of their PC equipment and software.
Links to IT sites These links to IT sites can provide information to answer the questions of dealership staff supporting IT systems.These are not NADA Web sites, and NADA is not responsible for their content.


Through the Information Technology Committee, NADA addresses dealers' technology issues:

  • More dealer input to IT system development decisions
  • Open system standards to foster competition and cut costs
  • Open data access that will permit the transfer of data from one dealer system to another
  • Direct dealership purchase of computer hardware.

We welcome your comments on these information technology activities and others that are important to you. Send your comments and questions to , or call (703) 821-7270.