Dealers are faced with more advertising sources than ever, and ad budgets can spiral out of control. During this session, you will learn how to spend less on advertising while getting more from it. The goal of this workshop is to make dealers more profitable through the wise spending habits of the ad budget. Tips will include the hottest ways to make Google and Facebook work for your dealership, driving more organic leads, and analyzing the traditional spend as well.
Tags: NADAShow, 2018, N18DTM03, marketing, communications, advertising budget, Google, Facebook, organic lead