Using Radio To Sell More Cars

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Erica Farber

Webinar Description: Today, the success of a car dealership is based upon many things. Some of the most important factors include the vehicles on the lot, how they market their dealership to prospective customers and the advertising platforms used to reach those customers. Understanding how to effectively reach consumers, what resonates with them and what will trigger dealer choice to not only driving online search but to increase sales in today’s fragmented media landscape.

Takeaways: After listening to this webinar you will be better able to:

  • Learn how voices can impact and influence auto buying consumers
  • The best days of the week and time of day to drive traffic to your website
  • Tapping into radio’s toolkit.


Keywords: Webinar, NADA, Online, Search, Digital, Response Data, Radio, Audio, Traffic, Sales.

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