By Jeff Carlson, March 2016
What do Cirque du Soleil, Chris Angel, Celine Dion and NADA all have in common? We'll all be in Vegas at the end of this month. From March 31 through April 3, what happens in Vegas won't just stay in Vegas. Because with an estimated 10,000 dealers and managers converging on the entertainment capital of the world, you will not want to miss the National Automobile Dealership Association's annual NADA/ATD Convention and Expo in Las Vegas!
We invite you to try the all-new Exchange pavilion located in Hall N3 of the Las Vegas Convention Center. Based on feedback that we received from attendees during the registration process, Exchange will feature round-table discussions and short presentations on the most trending industry topics today. If you've been waiting to have an interactive discussion on “employee generational gaps,” “pre-paid maintenance,” grassroots engagement,” “online sales strategies,” and more, put the Exchange on your agenda.
As always, you can expect the latest and greatest automotive products all around the expo floor. In conjunction with the American Truck Dealers convention, we'll have more than 25 dealer/OEM meetings; 64 workshop topics in 120 sessions. NADA is also bringing its own impressive line-up of celebrities and political figures to Las Vegas.
We also have an amazing array of speakers: GOP strategist Karl Rove and former Vermont governor and Democratic presidential candidate Howard Dean will analyze this year's historic campaign; 2016 Super Bowl-winning quarterback Peyton Manning will motivate with his theories of leadership, something he's clearly an expert on; and comedian Jeff Foxworthy is sure to make you laugh.
Finally, don't miss 2015 NADA Chairman Bill Fox who will recap his year and hand the torch over to the 2016 NADA Chairman, yours truly.
If that's not enough, your association will be celebrating its 99th year of serving dealers … here for you since 1917. We invite all our members, international dealers, OEMs, industry allies, and the media to celebrate with us in Las Vegas before we turn the big “1-0-0” next year.
Jeff Carlson, 2016 NADA chairman, is a Ford and Subaru dealer in Glenwood Springs, Colo.