NEW! NADA DATA 2014
Download the report
Download broadcast quality sound clips of NADA Chief Economist Steven Szakaly at our Dropbox page
Read the full press release
This is the most current NADA DATA Report (for 2014, based on 2013 data).
NADA Market Beat Monthly reports on U.S. new light vehicle sales and other trends
ATD Truck Beat Monthly reports on new medium- and heavy-duty truck sales in the United States
Dealership Financial Profiles Monthly profiles based on average dealership finances
NADA Guidelines Must-have information on the current state of the automotive market
Used Car and Truck Blog By Jonathan Banks, executive automotive analyst for the NADA Used Car Guide
Historical Dealer Count The number of franchised new-car dealerships, by year
Automotive Retailing: State by State Individual state reports on the contributions of franchised new-vehicle dealers
NADA’s Industry Analysis Division prepares NADA DATA and other economic reports. For questions or reprints, write to NADA Industry Analysis, 8400 Westpark Drive, McLean, VA 22102, or send us an email at email@example.com.
New Light Vehicles
There were 1.1 million light-vehicle sales in January 2015 in the United States, down 23.5 percent from December 2014 but up 13.7 percent from January 2014.
The Seasonally Adjusted Annual Rate* (SAAR) for light-vehicle sales for January 2015 was 16.6 million units.
Car sales were up 7.8 percent from January 2014; cars held a market share of 44.9 percent of light-vehicle sales in January 2015, down from a market share of 47.3 percent last year.
Light-truck sales were up 19 percent from January 2014; light trucks held a market share of 55.1 percent of light-vehicle sales, up from a market share of 52.7 percent a year ago. (Read more)
New Medium- and Heavy-Duty Trucks
There were 30,689 medium- and heavy-duty truck sales in January 2015, down 27.1 percent from December 2014 but up 16.7 percent from January 2014.
Generally, this was a month in which sales performance for the brands was better when compared to sales a year ago than when compared to sales for last month (December 2014).
The January 2015 Seasonally Adjusted Annual Rate* (SAAR) for medium- and heavy-duty truck sales was 432,392 units.
There were 13,316 medium-duty truck sales in January 2015, down 28.9 percent from December 2014 but up 9.6 percent from January 2014.
There were 17,373 heavy-duty truck sales in January 2015, down 25.7 percent from December 2014 but up 22.8 percent from January 2014. (Read more)
|* SAAR (Seasonally Adjusted Annual Rate) is a term used in the industry to depict the selling rate of vehicles for a particular month. For example, a SAAR rate of 14 million for a particular month indicates that the industry was on pace to sell 14 million vehicles on an annual basis. |