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Program Objectives

The primary objectives of this dealer education program are:

  • To provide a pre-eminent education experience for automobile and truck retailing executives, owner-operators and successors.
  • To help participants succeed in senior leadership roles and to instill the entrepreneurial mind set important for future success.
  • To help participants optimize success “within the four walls” of their dealerships and to help them make sense of the “macro” changes that they are seeing.
  • To balance and leverage the variety of skills and expertise among participants.
  • To fit the highly “experiential” nature of the way leaders learn.
  • To encourage participants to apply the concepts and lessons they learn to their own businesses.

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