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Click to view pdfNEW! NADA DATA 2014

  Download the report

  Download broadcast quality sound clips of NADA Chief Economist Steven Szakaly at our Dropbox page

  Read the full press release

This is the most current NADA DATA Report
(for 2014, based on 2013 data)

NADA Market Beat

   Monthly reports on U.S. new light vehicle sales and other trends

Dealership Financial Profiles

   Monthly profiles based on average dealership finances

NADA Guidelines

   Must-have information on the current state of the automotive market

Used Car and Truck Blog

   By Jonathan Banks, executive automotive analyst for the NADA Used Car Guide

Historical Dealer Count

   The number of franchised new-car dealerships, by year

Automotive Retailing: State by State

   Individual state reports on the contributions of franchised new-vehicle dealers

Contact Us

NADA’s Industry Analysis Division prepares NADA DATA and other economic reports. For questions or reprints, write to NADA Industry Analysis, 8400 Westpark Drive, McLean, VA 22102, or send us an email at


August SAAR Tops 17 Million for First Time This Year

Click to view pdfThere were 1.6 million light-vehicle sales in August 2014, up 10.5 percent from July 2014 and up 5.4 percent from August 2013.

August 2014 YTD light-vehicle sales amounted to 11.1 million, up 5 percent from a year ago. The August 2014 Seasonally Adjusted Annual Rate* (SAAR) for light-vehicle sales was 17.5 million, the first time this year that the SAAR value exceeded 17 million sales.

In August 2014 YTD figures, car sales held a market share of 47.7 percent, with sales up 80 basis points from a year ago, while corresponding figures for light trucks put the light-truck share at 52.3 percent, with sales up 9.1 percent from a year ago. (Read more)

* SAAR (Seasonally Adjusted Annual Rate) is a term used in the industry to depict the selling rate of vehicles for a particular month. For example, a SAAR rate of 14 million for a particular month indicates that the industry was on pace to sell 14 million vehicles on an annual basis.