David Westcott — December 2013
2013 NADA Chairman
The auto industry is Accelerating, and dealers and their managers can stay ahead of the competition by attending the 2014 NADA Convention & Expo in New Orleans from January 24-27.
There are 174 workshop sessions presented by 100 industry experts, and nearly half of the presenters are new to the convention program.
NADA’s educational workshop sessions are geared for dealers and their managers to optimize their performance and profitability throughout the year. Organized by NADA University Online, 64 workshops are available in seven tracks: Dealer/Executive; Human Resources; Legal and Regulatory; Internet and Marketing; Sales, Business Office/F&I; Parts; and Service and Body Shop.
With this wide selection of workshops, every aspect of your business will be covered—from legal and regulatory compliance issues, hiring and retirement plans to advertising and marketing.
There are also 25 franchise meetings scheduled for dealers to meet with their respective manufacturer executives. This is a prime opportunity to discuss marketing plans, sales outlooks and product launches.
And as always, there will be plenty of networking events and opportunities to meet with execs and shop for products and services from nearly 600 exhibitors on the expo floor, including six automakers: Ford, General Motors, Chrysler, Toyota, Mitsubishi and Kia.
This is the 10th NADA convention in New Orleans since 1973. The city is tough and resilient, just like our industry, and it matches the energy and festivity of our convention.
If you haven’t booked a hotel room yet, now is the time to make a reservation. Register as soon as possible. Most hotels in the NADA convention block are already sold out and space is limited.
You still have time to save on registration. Dealers and managers who register by January 16 will receive a $75 discount from the onsite rate.
To maximize your convention experience with up-to-the-minute access on sessions and events, download workshop handouts and navigate the expo floor, the Convention Mobile App for smart phones and tablets will be available later this month. Download the app to create a personalized schedule, and sync with myNADAplanner.
On the expo floor, NADA’s Social Connection Zone will also help attendees stay up-to-date on the latest technology trends and online resources. The zone will cover topics such as Facebook advertising, tips on using Twitter and maximizing Google+.
The countdown to the “automotive industry event of the year” has begun!
For more information or to register, visit www.nadaconvention.org.
We look forward to seeing you in the Big Easy.